About the authors

Rahel Anne Bailie
Rahel has spent over 20 years as a content consultant, with a deep understanding of both the technical and editorial sides, developing solutions to solve complex information problems at Fortune 100 and FTSE 250 corporations. She is an accredited Cognitive Edge consultant and a certified UX and usability professional.
She teaches in the world’s only Master’s Programme in Content Strategy, at FH-Joanneum, in Graz, Austria, and has taught at several Canadian universities.
She has authored and contributed to several industry books including co-authoring Content Strategy: Connecting the dots between business, brand, and benefits and The Language of Content Strategy.
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